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In my experience as a Recruiter, here is how one can leverage an Applicant Tracking System (ATS) for talent pipeline management:
1. Automated Job Posting: Use the ATS to post job openings across multiple platforms simultaneously, ensuring a wider reach. But do ensure you unpost the jobs once they are filled or he received 50+ applicants.
2. Analytics and Reporting: Use the ATS's analytics tools to enable data driven decision making.
3. Candidate Engagement: Regularly update and engage with your talent pool through the ATS, keeping potential candidates informed and interested in future opportunities. Also ensure to keep track of all communications within the ATS to keep track of interaction history which helps fellow recruiters too.